According to Lazaridis, "We're not trying to dumb down the internet for a mobile device.
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Research In Motion co-CEO Mike Lazaridis and Adobe Systems CTO Kevin Lynch staged the first public demonstration of the PlayBook on October 25, 2010, onstage at the opening-day keynote of the Adobe MAX 2010 conference.Īmong the features demonstrated was its tight integration with and support for Adobe AIR applications and full Flash support. Rumors about the forthcoming computer, nicknamed the 'BlackPad' in the press because of its expected similarity to Apple's competing iPad, had circulated for several months before the announcement. At the end of that same month, the CEO announced the platform would not be further developed. Sales rebounded following the price cuts, with BlackBerry shipping approximately 2.5 million BlackBerry PlayBooks by June 1, 2013. Many of the 700,000 units shipped to retailers allegedly remained on the shelves for months, prompting BlackBerry to introduce dramatic price reductions in November 2011 to increase sales. Shipments totaled approximately 500,000 units during the first quarter of sales and 200,000 in the following quarter. Įarly reviews were mixed saying that although the hardware was good, several features were missing.
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The PlayBook also supports Android OS applications, allowing them to be sold and installed through the BlackBerry App World store. A second major revision to the BlackBerry PlayBook OS was released in February 2012. It was later announced that the BlackBerry Tablet OS would be merged with the existing BlackBerry OS to produce a new operating system, BlackBerry 10, that would be used universally across BlackBerry's product line. The PlayBook is the first device to run BlackBerry Tablet OS, based on QNX Neutrino, and runs apps developed using Adobe AIR. It was first released for sale on April 19, 2011, in Canada and the United States. The BlackBerry PlayBook is a mini tablet computer developed by BlackBerry and made by Quanta Computer, an original design manufacturer (ODM). 1 GHz Texas Instruments OMAP 4430 ( Cortex-A9 dual-core)Ĭapacitive 4-point multi-touch touchscreenħdigital, BlackBerry App World, Rovi Video Storeġ.5 GHz Texas Instruments OMAP 4460 ( Cortex-A9 dual-core)
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